Australians switch shops and banks for the best deals, but stay for personalised service, says a research from NCR Corporation, a provider of self-service solutions.

60% of Australian respondents admitted to switching retailers or banks to get the best deals, better prices or more loyalty rewards - the highest of all countries surveyed.

While price is important to Aussies, the vast number of respondents (87 percent) said they would stay loyal to a brand if it gives them more personalised interaction and control.

They are achieving this through the use of self-service technologies like ATMs, retail self-checkouts and airline check-in kiosks.

NCR experts report that Australians have accepted self-service checkouts at up to double the rate of European and US shoppers.

In the future they will have the ability to customise the self-checkouts' on-screen graphics, voice and volume and opt for digital receipts sent by email or to their mobile phone.

Already, technology is available that enables banks to greet ATM customers by name and enable them to withdraw their favourite amount - speeding up service times by 40 per cent.

"Australians are increasingly expecting service choice - to have their preferences understood by companies and to be able to decide where and how they interact with them." said Ross Checkley, managing director for NCR Corporation in the South Pacific.

The research also found with 44 percent of people expressing a desire to pay bills with their mobile phone. More than a quarter said they were open to using their mobile as an 'electronic wallet' for low-value payments.

39% of Australians would choose bank branches that offered them self-service for transactions like bill payments, deposits and statement printing.