Bogus Australian wine in China
The wine with Australian labels found in store shelves in China could either be the real Flinders Run or one brewed in Asian countries.
Emanuel Skorpos, the manager of a winery in South Australia's Flinders Ranges, claims to have found bogus bottles of several Australian brands in China. He said his own Flinders Run label was also one of the bottles with different wine contents.
The Flinders owner insisted that the bottles are manufactured with their brand labels and then filled with Chinese wine. According to Skorpos, the Hong Kong legal consultancy, Wine Protection Group, reported about the rebadging.
Australia's wine exports rake in around $2.5 billion a year. China is the fastest growing market for Australia's wine products.
Wine and Brandy Corporation spokesman Steve Guy said hard evidence of counterfeit activities in the Flinders Run case is needed before action can be taken. However, Skorpos finds small-scale producers like his company financially incapable of solving the root of the problem.
He said, “We pay an export levy, a processing levy to the Australian Wine and Brandy Corporation and to the Australian Government. And I would say that they go into the millions and millions of dollars.”
Skorpos said the rebadged wines would damage Australia's wine industry reputation.