Bruce Willis' T.V Commercial Banned [VIDEO]; Die Hard Actor Bored of Doing Action Movies
Bruce Willis, the Die Hard star, has landed himself in a T.V. commercial controversy. The Sky broadband commercial, featuring the Hollywood actor, has been stamped misleading and thus banned.
In the T.V advert, Bruce Willis can be seen wanting more from his broadband service provider. A male character tells him that he is downloading too much data but he wants to see every part of the action. Hearing that, a female character suggests, "You can try sky broadband, it's totally unlimited."
At the end of the commercial, a voice-over promotes the service at 7.50 Pounds per month. BBC reports that the on-screen text states that the deal is only for existing Sky TV customers, which Advertising Standards Authority finds objectionable.
According to BBC, Advertising Standards Authority did not find the advertisement "sufficiently clear." A viewer had complained to the watchdog that the Sky Broadband commercial, featuring Bruce Willis, does not explicitly state how much a customer has to pay in addition to the advertised 7.50 Pounds. Sky, however, believes that it did not hide any detail. The company, according to BBC, said that it made the itspricing clear and that an average customer can understand the terms provided in small-print, advertised at the end of the T.V. commercial, that it was necessary to commit to the broadband service provider's line rental and be a customer of Sky.
The Sky T.V commercial, now banned is nothing to talk about, creatively. It is drab and all the characters look disinterested, including Bruce Willis.
Speaking of Bruce Willis, the actor, 58, recently confessed that he is bored of doing action movies. He told Spanish magazine XLS that explosions are one of the most boring parts of his job as a Hollywood actor.
"When you have seen a few fireballs, it's not exciting anymore. I know part of my audience enjoys the explosions, but to be honest, I'm a bit bored of it now," he said. "I am very clear with who I am. I work in all sorts of films, but the action movies are the ones that generate the most revenue."
"I like to earn lots of money from those, but I do all types: small productions, megaprojects, medium sized, even science fiction."