'Captain America: Civil War': Super Bowl trailer generates 196,000 conversations online

Of all the movie trailers that were released at the Super Bowl, the “Captain America: Civil War” trailer has emerged as the most talked about online. About 196,000 conversations on social media platforms were reportedly related to the movie.

According to a report by Variety, a comScore survey has revealed that 95 percent of the 196,000 conversations were on Twitter, while the rest were from Facebook. The amount of interest the trailer generated on that day was so huge that all the conversations about the other movie trailers combined could not even come close to the number.

The second most talked about movie trailer online, according to the survey, was “X-Men: Apocalypse.” There were 26,900 conversations related to this movie. Matt Damon starrer “Jason Bourne” had 19,700 conversations, “Jungle Book” had 18,400, “Teenage Mutant Ninja Turtles 2” had 8,500 and “Independence Day: Resurgence” had 4,300 conversations online.

During the 2015 Super Bowl trailer of “Jurassic World” and “Furious 7” dominated the conversations on social media. However, the combined conversations related to both the movies stood at only 47,500.

The “Captain America: Civil War” trailer asked the viewers to choose a side between Steve Rogers (Chris Evans) and Tony Stark (Robert Downey Jr.). The main plot of the movie revolves around the superheroes getting split into two factions over a new legislation. Governments across the globe are concerned about the unlimited freedom of the superheroes, who operate in other countries without any oversight. The governments will now seek to limit the freedoms enjoyed by the superheroes.

“Captain America: Civil War” has been directed by Anthony Russo and Joe Russo. The movie will be released on April 29 in Australia and on May 6 in the US. The movie will be introducing Black Panther (Chadwick Boseman) into the Marvel cinematic universe.