The lucrative line of fragrances of the late legendary actress, Elizabeth Taylor is expected to generate revenue for her estate.

Citing the data from the tracking firm, Euromonitor International, the Associated Press said that the movie icon’s perfume brand, White Diamonds has remained as the top seller among the lines of perfumes in the market.

The tracking firm also estimated that her perfume brand, White Diamonds when combined with the sales from other brands such as Passion and Passion for Men, have raked in an estimated $69 million at retail in worldwide sales last year.

The AP noted that the recent death of the actress could result in a ‘wave of recollections and renewed interest in her movies’ and this could also ‘provide a short-term boost to sales’.

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Citing experts, the AP said that the actress’s estate is expected to earn between 4 to 15 percent increase in Taylor’s estate from the earnings in licensing royalties, alone.

White Diamonds according to AP, was introduced in the market in 1991 and has since then become very popular with a recorded earnings of an estimated $61 million in sales.

"This is beyond just Elizabeth Taylor at this point," the AP quoted as saying Michael Stone, the chief executive of brand licensing agency The Beanstalk Group. "That's why I think the fragrance will survive her death."

The actress’s fragrance company is still in partnership with a cosmetic company called, Elizabeth Arden Inc. Their agreement began in October 2002 with a license and is reported to likely renew its contract in 20-year increments.

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