Falcon marks 50th anniversary as Ford unveils newest series incarnation
Ford Falcon celebrated its 50th year of inception on Monday as company workers, friends and family gathered in Ford Australia's Broadmeadows plant in Melbourne to witness the showcasing of Falcon's evolution, from the initial model XK Falcon down to its latest 2010 limited edition series.
Company chief executive Marin Burela cut the cake with Victorian Premier John Brumby and Innovation Minister Kim Carr, as he declared that "Falcon has been part of Australia's long life and part of society for a long time."
Mr Burela told AAP that the celebration proved to be a proud and personal day for the Ford family, recalling that "I've been with the company for 26 years, I started in Geelong and I can remember my father driving his very first XA Falcon back in 1972."
The Falcon is Australia's most lingering car icon, spanning 50 years of continuous production that dated back on June 28, 1960 and rolling out so far a total of 3.5 million units from Ford's production lines.
The Monday event saw half of a century Falcon models with the XK Falcon, introduced from 1960 to 1962, ushering the various models and followed by the XY series and XA models, which both dominated the car industry in the early seventies.
The XD series produced in the 1980s followed suit while the Falcon EA and AU rolled out next, representing the 1990s production lines, with the latest Falcon iteration simultaneously unveiled on the same day and being driven by former Ford president Sir Brian Inglis and with former Ford racing driver Allan Moffat seated beside the passenger seat.
Mr Moffat hailed the Falcon's 50th birthday as a 'marvellous milestone', which also coincided with Ford's 85th year in business, adding that no other manufacturer could match the company's achievements and "if Henry Ford was reincarnated and brought down on to earth and was to hop into our 50th anniversary Falcon here today, he'd think he was on the wrong planet."
He went on in saying that manufacturing cars from the basic Model T to the modern car variations being offered by Ford today is a remarkable feat as company workers interviewed by AAP echoed his sentiments and said that "they were very proud to be celebrating the day."