Selena Gomez and Justin Bieber pose on arrival at the 2011 American Music Awards in Los Angeles
Singer Selena Gomez (R) and Justin Bieber, pose on arrival at the 2011 American Music Awards in Los Angeles November 20, 2011. Reuters/Danny Moloshok

It looks like Justin Bieber and Selena Gomez's romance is on the verge of ending. The "Baby" singer has unfollowed his lady love on Instagram, various news agencies report. Justin is also reportedly spending a lot of time with his new friend Kendall Jenner, sparking speculations that "Jelena" might be a thing of past.

Several media reports are speculating the reasons behind Justin's move to unfollow Selena on Instagram. Billboard is of the opinion that Justin might be jealous of Selena getting cosy with her co-star Shiloh Fernandez from her latest music video "The Heart Wants What It Wants." Selena also posted an intimate snap of her with Fernandez on her Instagram account and can be seen here. Selena was aware about Justin's jealousy and confessed about it in her latest interview with Ryan Secrest.

"I think [Justin] was a little jealous of the video guy at first," revealed Selena to Ryan Secreast, as quoted by Billboard.com.

Meanwhile, there is also speculation in the media that Justin Bieber is now more interested in spending his time with model Kendall Jenner. While Justin and Selena went together to Paris for a trip sometime back, they did not come back as a happy couple. Justin was spotted going out on a date with Kendall Jenner while Selena attended a fashion show alone in Paris. Read more about it here. The "Come and Get It" singer also showed off her anger while throwing off her bag at the airport floor. Read more about it here.

On Wednesday, Justin also posted a small video clip of Kendall Jenner as she went out on a date with him. The video grab shows a happy, smiling and make-up free Kendall. "Cute little coffee cup," Justin captioned the video. [The video can be seen here.] Kendall is heard saying, "its so cute" in the video. Justin's friendship with Kendall dates back to Jan. when she attended the Coachella music festival and posed for pictures with him. Post that incident, Selena deleted Kendall and Kylie's pictures from her Instagram account and unfollowed everyone on her list.

Bieber and the reality television star Kendall also went for Bible reading to the Hillsong Church, New York City on Wednesday. Their picture was captured by one of the Twitter users and can be seen here.