Lenovo Rises in the PC World, Highlights Chinese Tech Firms Global Ascent
Chinese tech firms are on the roll as Lenovo is set to take the top spot in the personal computer market by the year-end, reports said, likely toppling perennial leader Hewlett-Packard (HP).
As of the end of June, industry trackers Gartner and IDC reported that the Chinese PC brand is breathing hard on HP's neck, with the latter enjoying only a slim margin over Lenovo, effectively placing the Asian brand in a strong position to become the number one PC maker before 2013.
Pund-IT analyst Charles King told tech news site Computerworld that Lenovo indeed has been surging as American PC makers like HP and Dell continue to lose considerable market shares in the past few years, which were also marked by dwindling consumer interests on desktops and laptops.
"If the current trends for both companies continue, Lenovo should surpass HP in Q3 or Q4," Mr King said.
The implications are more significant to China, he added, because it sends a signal to the tech world that "China's IT industry ... can play and win in the global big leagues."
Lenovo was the offshoot of IBM's decision seven years ago to exit the PC market and its aggressive marketing tactics since then has been largely paying off.
Its global presence become significant as the company poured hundreds of millions to introduce the various Lenovo models to international consumers, highlighted last year by the brand's appearance in the hit Hollywood movie 'Transformers: Dark of the Moon'.
But the bulk of Lenovo's latest total revenues were still concentrated in China, Reuters said, where the company garnered some 42 percent of its last overall sales.
The numbers, nonetheless, were impressive enough as the world's second biggest economy is fast becoming as the prime global market next to the North American region, with its base consumers largely made up of a ballooning middle class that expands by double digits each year.
Lenovo's rise is inevitable and is only one of the fast-climbing Chinese companies that have been making their marks lately in the tech world.
As Lenovo took on the number two spot in the PC market as early as late 2011, Reuters noted that another Chinese global player has been gaining the notice of the world - Huawei Technologies.
Huawei said earlier this year that it wants to step up on its ongoing efforts to become one of the leaders in the stiff tech competition by issuing more mobile handsets that could rival the hit products carrying the name of major device makers like Apple and Samsung.
Like Lenovo, Huawei is prepared to dig deep on its pockets to deliver the products that would attract the attention of consumers and to promote its name to the international audience, the company said.
And it appears that the firms' ascent will only be limited by their respective markets' growth movement, which in the case of Huawei, the smartphone and tablet markets, is more promising than that of Lenovo, which plays more in the PC market.
Yet in real situation, the changing dynamics in the tech industries' inter-related segments will definitely reap more benefits for China's increasingly dominant firms, which have been battling it out with American and Japanese companies that in the past decades were the more familiar tech brands.
Soon enough, the tools that global consumers use in performing their daily mobile computing habits will not only be assembled in China but also will be emblazoned by brands native in China.