The Big IF campaign in London adds Bill Gates and David Beckham to its list of contributors. The highly publicized rally is set on June 8 at Hyde Park. The event will be hosted by Mylene Klass and Gethin Jones. Eddie Izzard and David Beckham are scheduled to give pre-recorded messages for the audience.

Microsoft co-founder Bill Gates is scheduled to speak before the crown along with former Archbishop of Canterbury Rowan Williams. Reports say event organizers promise to reveal more names of celebrities and personalities as the event draws near. The Big IF is currently the most anticipated social awareness campaign in London with a petition said to be made out of 250,000 spinning flowers.

As UNICEF ambassador, Beckham fully understands the need to eliminate hunger across the world. He says the world has enough food for everyone but it seems everyone doesn't have enough food. Sadly, a child dies every 15 seconds due to hunger and malnutrition. Beckham also believes in simple but cost-effective solutions to address world hunger.

In the coming weeks, the world's leaders will get to decide on a long-term solution and put the fate of millions of children in their hands. Beckham encourages the public to take part in the Hyde Park event to show their support to eradicate hunger.

Bill Gates said in his statement that the UK remains to be a critical supporter in global development issues. As the venue for the Big IF campaign, UK has shown again its leadership in prioritizing agricultural development and nutrition in the governments' agenda. Gates expressed his utmost support to the campaign and urged the UK people to go out on June 8.

The Big IF campaign is a 10-day event before the G8 Summit soon to happen on June 17 or 18. The G8 Summit will be attended by world leaders to discuss and develop strategies in eliminating world hunger.