Mobile computing will bring about the anticipated decline and catharsis to social media networking giants including Facebook, which according to a new report could follow the way of Yahoo.com over the next five years.

Tech news site Mashable.com noted on its Wednesday report that the signs are out there for the keen observer: "Facebook crashed into the shares market with great expectations that it would amassed the biggest IPO yet in history."

Brimming with confidence, the company set its introductory stock price at $38 per share with analysts touting that Facebook could soon muster a total market cap of about $100 billion, in paper not bad considering that Apple - currently the world's most valuable firm - debuted at $1 billion plus.

Yet no thanks to calculated apprehensions and reasonable risks cited by market analysts, Facebook's value started faltering too soon.

The NASDAQ board showed Facebook shares closing at around $27 at the start of the trading week, pointing to the likelihood that its shares will not measure up anytime soon to the excitement generated in the run up to its public launch.

Much of the excitement is still there and Facebook definitely still commands the attention and awe of the markets, which have been enchanted by the company's humble beginning.

Harvard geek Mark Zuckerberg built up the website from scratch and with the crucial assistance of his dorm room mates, Facebook saw the light of the day in 2004 and rest is history as the company metamorphosed into a global site that almost instantly made Mr Zuckerberg and his cohorts young billionaires.

And when its time to monetise on Facebook's incredible international reach, with the company boasting off about 900 million users as of the latest count, the firm itself has admitted on recent reports some amount of difficulties.

Unlike Google, which thrives on its incredible global advertising revenues, the social networking site has yet to fully cash-in on the tremendous visibility it enjoys the world over, with millions of users seemingly too busy on their virtual interactions that they practically ignore ad placements carried by the site.

Few weeks into its IPO debut, Facebook lost General Motors' (GM) faith on the site's efficacy as an online advertising platform as the global car manufacturer decided to review the millions of dollars it spends to be seen on Facebook.

Analysts said doubts started emerging and it appears that Mr Zuckerberg himself was unsure on how really to tweak Facebook into an attractive advertising vehicle that companies around the world would be willing to climb into in exchange for hundreds of millions in payment.

With its traditional advertising arm problematic enough, the company admitted in a recent regulatory filing, as reported by Mashable, that advertising on the mobile front would definitely bring up harder nuts to crack for Facebook.

The struggle, if not contained soon, could see Facebook marching through the same path that Yahoo, once the mightiest search engine in the planet, had trekked, according to Ironfire Capital founder Eric Jackson.

Mr Jackson said that while Yahoo has managed to stay afloat in these difficult times, the company definitely struggles, its present image far from the ones seen in the early 2000s when pride was still part of the internet firm's vocabulary.

Mashable quoted Mr Jackson as saying that Facebook is "a big, fat website," its bloated reputation unable to follow through on its thrust to maintain dominance in the social media market via mobile computing.

And as the mobile computing world continues to evolve and expand, thanks to the millions of smartphones and tablet computers flooding the market, Facebook, if it fails to come up with the right formula to effectively flex its muscle in the realm, would be left behind.

"In five to eight years they are going to disappear in the way that Yahoo has disappeared," Mr Jackson predicted.