SanDisk Corp. has introduced SanDisk Ultra, a new line of solid-state drives for old laptops and desktop computers. SanDisk is marketing the new SSD's -- which it says is more cost effective than purchasing a new computer -- directly to retail consumers instead of PC makers.

SanDisk says the new SSD can extend the life of desktop and notebook PCs, and offers greater performance, durability and power efficiency than a hard disk drive.

The SanDisk Ultra SSD is a convenient drop-in solution for technology enthusiasts looking to upgrade their own PCs for an enhanced user experience. The new SSD features:

-- Fast performance: the drive's up to 280 megabyte per second (MB/sec)(1) sequential read and 270 MB/sec sequential write speeds deliver fast data-transfer rates; up to 3 Gb/s random speeds surpass other SATA II SSDs and enable faster system boot and application launch times

-- Power efficiency: the drive's low power consumption extends battery life, and with no moving parts, the SSD offers silent operation

-- Long-term reliability: Mean Time Between Failure (MTBF)(2) of up to 1,000,000 hours

"Replacing a computer's hard disk drive with the SanDisk Ultra SSD is more cost effective than buying a new PC," said Kent Perry, director, product marketing, SanDisk. "Our new SSD delivers greater speed and reliability than a hard disk drive at an affordable price."

The drive comes in 60 gigabyte (GB)(3), 120GB and 240GB capacities carrying MSRPs of $129.99, $219.99 and $449.99, respectively.

Consumers in the United States can order the drive now from online retailers such as http://www.newegg.com/

SanDisk Corporation claims to be a global leader in flash memory storage solutions, from research and development, product design and manufacturing to branding and distribution for OEM and retail channels. Since 1988, SanDisk's innovations in flash memory and storage system technologies have provided customers with new and transformational digital experiences. SanDisk's diverse product portfolio includes flash memory cards and embedded solutions used in smart phones, tablets, digital cameras, camcorders, digital media players and other consumer electronic devices, as well as USB flash drives and solid-state drives (SSD) for the computing market. SanDisk's products are used by consumers and enterprise customers around the world.

SanDisk is a Silicon Valley-based S&P 500 and Fortune 500 company, with more than half its sales outside the United States.