Legendary German fashion designer Karl Lagerfeld is all set to make his debut on the online game “Kim Kardashian: Hollywood” on Tuesday. He will appear in the reality TV star’s app game which sees players take on the role of a famous star. Users can do everything in the game from ruling the red carpet to dating and then dumping celebs.

Users will also be able to shop in a new virtual boutique set within the Glu Mobile game, stocking the latest Karl Lagerfeld collection, Vogue reports. It will house the designer’s fall 2016 collection and players will be able to shop and style ready-to-wear, bags and shoes. All the products are also available on the karl.com.

The collection is scheduled to be available starting Tuesday with shipments to 97 countries. The e-commerce foray is in partnership with Italy’s Yoox Net-a-porter Group SpA, WWD reports. The collaboration with Kim Kardashian’s gaming app will help the creative director of Chanel garner more fans base on his social media profile (1.7 million), thanks to Kardashian's more than 100 million followers across various channels.

Lagerfeld is not the first fashion personality who has landed a guest spot in the Kardashian game. Others who have featured in the game app include fashion editor André Leon Talley and blogger and editor Anna Dello Russo, Yahoo reports.

Earlier, Lagerfeld unveiled his new Karl Kids collection at his eponymous label’s headquarters in Paris in September. His designs include leather jackets, gloves and ties, all in Lagerfeld’s signature black. Also, the line features a Choupette headband, named after Lagerfeld’s pet cat. The feline also appears as the whiskered logo festooned on the clothes.

The new range is available for boys and girls up to the age of 16 years and also for newborn kids. The prices for the biker tot-friendly line have not yet been disclosed.

The Chanel creative director’s signature kidswear collection will retail for spring 2016 with France’s Groupe CWF having the global license. Selected pieces will be available at children’s e-retailer Melijoe in December before the full collection rolls out to multi-brand stores and department stores internationally in January.

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