83rd Oscars least-watched as viewers down by 10 percent
The 2011 Academy Award has shown decreased viewership compared last year.
An estimated 37.6 million Americans tuned in to Sunday’s Oscar ceremony, representing a nearly 10 percent decrease to last year’s audience share.
Citing the ratings data by Nielsen, Reuters said that the viewership was recorded at 41.7 million at last year’s Oscars with Avatar as among the enlisted nominees.
But though first time hosts Francaway, - - the celebrity name given by Oscars writer to James Franco and Anne Hathaway - - have failed to wow viewers on the biggest challenge of their career as the main faces of the event, the awards night have kept 95-percent of their young audiences, according to Reuters.
Nielsen data showed that 95-percent of their last year’s audiences aged 18 to 34 have stayed on to see the closing billboard of the biggest awards event for films.
The number means that the Academy Awards have at least succeeded in one of their primary goals for this year’s big night.
IBTimes reported earlier that Francaway were tapped by the Academy of Motion Pictures Arts and Sciences to host the event in hopes to bridge the movies of old times and the today’s generation. Producers have developed the idea of making this year’s Oscars a ‘visual journey through movie history’ and should be hosted by ‘young and energetic actors’.
The number however could also represent the inability of the first-time host to encourage more to tune in and to keep those who did glued in until Oscars had brought down the curtain.