Apple Logo
The Apple logo is pictured at a retail store in the Marina neighborhood in San Francisco, California April 23, 2014. Reuters

Adding to rumors around Apple's iWatch is a report that three variants of the iWatch will be out. BGR magazine quotes a Chinese daily that the possible variants of iWatch will be-1.6-inch display and two other 1.8-inch displays.

The 1.8-inch iWatch model will have a flexible AMOLED display and sapphire coating. There is no clarity on the authenticity of these reports. It may be recalled that media was abuzz with reports that the iWatch will have displays in the size of 1.3-inch and 1.7-inch respectively.

Launch in November?

Regarding the launch date lot of speculations persist. Initial reports predicted a launch for October but analyst Ming-Chi Kuo says it will be post November. The reason cited being complex hardware and software engineering.

Mystery Deepens

The Business Insider also reports that Apple will unveil its highly-anticipated smartwatch in October. The BI bases its report on Re/code which is deemed more accurate on Apple news. The source is quoted as saying that Apple will produce 3 to 5 million for the initial shipment.

Ever since the New York Times broke the story in September 2013, Apple's iWatch is hogging media lime light with rumours flying thick and fast.

Synthesis of the Best

Apple's iWatch is expected to have the looks of a luxury wristwatch integrated with powerful sensors as in fitness bands and all the best elements from iPhone and iPad.

Hiring Spree

But hectic activity is on at the Apple backyard with the company going on a hiring spree for iWatch development. It has hired people from design, healthcare and fitness areas including athletes. Apple recruited a high profile sales director from Tag Heuer to boost the iWatch prospects in the market.

Moto

The sensor fitted iWatch is expected to cost above $1,000, according to reports. According to Tech radar, Apple's biggest competition will come from Motorola's Moto 360 with its price around $250. On the other hand the comparatively cheaper options of Android Wear's like Samsung Gear Live will be at $200 and LG G Watch at $230. Positioned as a luxury product iWatch is still a mystery and the final price may hinge on the display and specs.