Apple CEO Tim Cook Speaks About The Apple Watch
Apple CEO Tim Cook speaks about the Apple Watch during an Apple event at the Flint Center in Cupertino, California, September 9, 2014. Reuters/Stephen Lam

Smart watches had a tough year with releases considered as flops. Nonetheless, Apple still announced last September that it will push through with its Apple Watch release. It does the same thing as its flopped counterparts. It offers mapping, notifications, messaging and health morning. Whereas some may think that having similar features to failed releases of competitors will bound Apple to the same fate, Business Insider's Jay Yarow believes otherwise.

According to the report, the Cupertino-based giant's wearable will be a success. On top of the list of reasons why that is that Apple comes with a strong brand. The company has a rich history of releasing aesthetically pleasing devices, according to the report. This should be enough grounds to support the success of the watch despite delayed response from consumers on how they really intend to use it.

Hodinkee's Benjamin Clymer supports this saying: "The overall level of design in the Apple Watch simply blows away anything -- digital or analog -- in the watch space at $350."

He also adds: "There is nothing that comes close to the fluidity, attention to detail, or simple build quality found on the Apple Watch in this price bracket." The key difference between Apple and competition is the premium feel that the company does best compared to companies like Motorola, LG and Samsung.

The Motley Fool's Andrew Tonner believes otherwise. According to report, Apple's Watch may not be a force to reckon with as some like to put it. For instance, even if it does look nice, it does not give off the "necessary" feeling. People can do away without the product. Tonner argues that functionality is a primary concern. He cites Global Equities Research analyst Chip Chowdhry saying: "Since Apple Watch extends iPhone functionality and provides user convenience with 'Glance' and 'Notifications' to an iPhone user, almost every current iPhone user will also be an Apple Watch user."

More importantly, Apple may fall victim to its own success. It will take billions to make movement or create an impact in the company's bottom line.

Email: p.silva@ibtimes.com.au