Some bits of good news for BlackBerry fans. The Canadian company will be rolling out its BlackBerry Z30, the biggest BB device to date at 5 inches come September 30.

The device will sport a 1.7GHz dual-core Qualcomm Snapdragon S4 Pro processor, 2880 mAh battery, 2GB of RAM, and the BlackBerry 10.2, reports Phone Arena.

Other exclusive features include the Stereo Audio and BlackBerry Natural Sound, BlackBerry Priority Hub for conversations and notifications, and a refined BBM that lets you reply to notifications from any app that you are in.

The downside of the phone? A whopping price tag of $958. Compared to other devices in the industry, there is a lot more to be wanted of the newest BlackBerry device. In the battle of larger screens, a 5-incher is the most basic, especially with bezels that have not been as slimmed down compared to the likes of the LG G2.

Still, there may be BlackBerry fans out there who want to keep the company afloat, and be one of the patrons after this new device. Hopefully, this will not be the Canadian smartphone makers last device.

iOS and Android gets BBM

The much-prided application from BlackBerry, the BlackBerry Messenger will now find its way to iOS and Android users.

First announced earlier this year, the service will now be able for the two giant OS starting September 21. BBM has been very famous even since the time when BlackBerry catered solely to the business industry.

The app features short messages without being too heavy on the SMS fees, and as Reuters reports, BB< is powerful enough to rival the messaging tools of more popular brands like Facebook. Other services include chats for up to 30 people, file sharing services, and a BBM PIN to avoid the need for sharing personal contact details.

Android will get access to the BBM one day before iPhone fans. GigaOM states that the app will run on devices with Android 4 and up and the iOS 6 and iOS 7 devices.

Where will the year's end find BlackBerry?

However, all the new releases and rollouts may not be doing BlackBerry any favor or profits, considering that the August Quarter reveal is not something that anyone is looking forward to.

Forbes reports that September 27 marks the make-or-break date for the company, as the numbers will dictate whether or not BlackBerry will have to become private or even sold to the highest bidder.

BlackBerry has released quite a number of devices and new services, from the flagship Z10, revised keyboarded phone Q10, and the budget phone Q5, to the new BB10 OS and the upcoming BBM service for other platforms. And yet the business industry does not seem to receive BlackBerry's progress with open arms. If anything, it seems to be rolling down the darker path.

Even the top two device releases, Z10 and Q10 only amounted to the 2.8 M units of the 6.8M that were sold. It doesn't help that the Q5's promised budget phone amounted to $400, which is too much of a top-of-the-line price to even be called a budget phone.

The pressure is now on finding a graceful way out. Forbes adds that a growth of around 1M from its numbers for August would give the company a chance for a buyout. Though this move is also proving to be a little more on the impossible side, with the release of new budget phones in the market since the release of the Q5.

Even more foreboding is the predicted 40% staff cutting before the year is over. It hasn't been clear whether this is to maintain the BlackBerry name as a whole or as part of the acceptance that perhaps a BlackBerry brand will no longer be standing before the year closes off.

The future of BlackBerry is bleak at best, with the Canadian company's supposed comeback year turning out to a disappointing close. Whether or not BlackBerry continues to stand as a set company, engulfed by another company as Motorola was by Google, or simply sold off, part by part, to whoever is willing, remains to be seen.

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