Pinchai Speaks During His Keynote Address at the Google I/O Developers Conference in San Francisco
Sundar Pinchai, Google's senior vice president of Android, Chrome and Apps, speaks during his keynote address at the Google I/O developers conference in San Francisco, June 25, 2014 REUTERS

Google is planning some changes with its Play Store, much of which has to do with the way the information is laid out than anything else. Also, not surprisingly, it's the Material Design theme that would be at work here which has been one of the prominent introductions during the Google I/O conference.

The result of the update, which is still a work in progress thing as Android Police points out, is a more colorful and cheery looking app page. The hero images (or video where applicable) are now more prominent, taking up most of the screen. The update also brings forth the app descriptions thereby making purchase decisions much more convenient. Another key aspect of the change is the app icon that is significantly larger than what it used to be. The same also applies to movie, album or book cover as applicable.

The update also introduces another change - the way an app or content can be shared with the others. While previously the feature was present right at the top in the action bar, this has now been clubbed with the 'Wishlist' and g+ tabs and is placed below the review section.

In another interesting development, a keyboard that is believed to have been derived from the Android L preview version has been pulled from the Google Play Store, reports ZDNet. However, that was not before the app was downloaded nearly a million times during the brief tenure of 10 days that the app has been at the Play Store.

Google cited a violation of its Developer Distribution Agreement as reason for pulling the app.

Developer of the app Shen Ye justified his move against criticism he received for taking the keyboard from the Android L preview saying: "This is my (and chrisch's) modification of the keyboard, which contains bug fixes, standalone ability (so no root), and modified so Material is default on versions below l-preview. Also, most people would rather trust an apk I publish than one off a random xda page."

The app might well survive in the dozens of all unofficial apps store currently dotting the Android landscape, further stated ZDNet.