Modest 2.3% to 2.6% Growth in PC Sales for Second Quarter
Worldwide desktop and laptop shipments had a modest 2.3% to 2.6% in the second quarter of 2011, based on preliminary results by research firms, with only Chinese PC maker Lenovo getting a double digit hike in volume sales.
"Vendor's performances have become variable as they have had to deal with significant inventory buildup, changes to their product mix, and the fact that growth has been coming mostly from emerging markets. Vendors are having to shift resources away from mature consumer markets. They are also invested in developing media tablets, many of which launched in the first half of 2011," research firm Gartner Inc., said.
Research firm IDC's preliminary results show a 2.6% growth in worldwide PC shipments in the second quarter of this year, down from its previous forecast of a 2.9% growth. Gartner Inc. saw a more modest 2.3% growth for worldwide PC sales in second quarter, well below its earlier projection for a 6.7% growth.
While IDC and Gartner differ in estimated unit shipments and market share, their rankings of top PC makers are the same. In the rankings, HP is the largest PC vendor, followed by Dell, Lenovo, Acer, and then Asus.
PC shipments only include desktops and notebooks and exclude iPad and other media tablets and e-readers.
As consumers have declined to open up their wallets in the first half of this year, IDC expects that volume sales in the second of the year will increase amidst new offerings by the top PC makers in the second half of this year.
"After strong growth in shipments of consumer PCs for four years, driven by strong demand for mini-notebooks and low-priced consumer notebooks, the market is shifting to modest, but steady growth, said Mikako Kitagawa, principal analyst at Gartner. "The slow overall growth indicates that the PC market is still in a period of adjustment, which began in the second half of 2010."
"Given the hype around media tablets such as the iPad, retailers were very conservative in placing orders for PCs. Instead, they wanted to secure space for media tablets. Some PC vendors had to lower their inventory through promotions, while others slimmed their product lines at retailers," Kitagawa added.
According to IDC, the 2.6% growth in second quarter PC sales is just short of its May projections for 2.9% growth and represents a combination of a hangover from the more than 20% growth in the first half of 2010 as well as competition from smartphones, other consumer products and pressure from lackluster economic conditions.
"These preliminary results continue to reflect pressure from competing consumer and business products as well as cautious spending," said Jay Chou, senior research analyst with IDC's Worldwide Quarterly PC Tracker. "Nevertheless, product refreshes and promotions in the second half of the year as well as easier year-ago data should boost growth in the second half of the year."
"The U.S. PC market continued to contract in 2Q11, largely as a result of three factors. The first is an ongoing contraction in the Mini Notebook (Netbook) market and related inventories. The second is the impact of 2Q10's difficult-to-sustain 12% growth. And third, demand has softened as corporate buyers continue to focus on increasing share of their IT budget in new IT solutions such as cloud and virtualization, and consumer interest shifts to media tablets," says Rajani Singh, research analyst, United States Quarterly PC Tracker. "Given the weakness of 2H10, we expect a better market environment in 2H11 with mid-single digit growth rates in the third quarter's back to school and fourth quarter's holiday season."
Better Road Ahead?
"After strong growth in shipments of consumer PCs for four years, driven by strong demand for mini-notebooks and low-priced consumer notebooks, the market is shifting to modest, but steady growth, said Mikako Kitagawa, principal analyst at Gartner. "The slow overall growth indicates that the PC market is still in a period of adjustment, which began in the second half of 2010."
"Given the hype around media tablets such as the iPad, retailers were very conservative in placing orders for PCs. Instead, they wanted to secure space for media tablets. Some PC vendors had to lower their inventory through promotions, while others slimmed their product lines at retailers," Kitagawa added.
According to IDC, the 2.6% growth in second quarter PC sales is e just short of its May projections for 2.9% growth and represents a combination of a hangover from the more than 20% growth in the first half of 2010 as well as competition from smartphones, other consumer products and pressure from lackluster economic conditions.
"These preliminary results continue to reflect pressure from competing consumer and business products as well as cautious spending," said Jay Chou, senior research analyst with IDC's Worldwide Quarterly PC Tracker. "Nevertheless, product refreshes and promotions in the second half of the year as well as easier year-ago data should boost growth in the second half of the year."
"The U.S. PC market continued to contract in 2Q11, largely as a result of three factors. The first is an ongoing contraction in the Mini Notebook (Netbook) market and related inventories. The second is the impact of 2Q10's difficult-to-sustain 12% growth. And third, demand has softened as corporate buyers continue to focus on increasing share of their IT budget in new IT solutions such as cloud and virtualization, and consumer interest shifts to media tablets," says Rajani Singh, research analyst, United States Quarterly PC Tracker. "Given the weakness of 2H10, we expect a better market environment in 2H11 with mid-single digit growth rates in the third quarter's back to school and fourth quarter's holiday season."