PlayStation4 is a "Sell Out" in Europe, PS4 Already Faces Inventory Shortage
Console wars get interesting by the day. As Microsoft, Sony, Nvidia and similar companies continue to put out gaming devices, the question boils down to which system nabbed most gamers' hearts. As one of the pioneers of the gaming consoles, Sony may have the advantage. The company continues to prove why it leads the pack of gaming manufacturers with the PlayStation4.
Sony has been on a roll and to add to the series of good news for the company, reports say that the tech giant may have to make more PlayStation4 as the console is a "sell out" in Europe. Sony just finished from a commendable display at the GamesCon. Likewise, GameStop also confirmed that PS4 is racking up over a million of pre-orders.
Seems people are eager to include the gaming console in their wish list for the holidays.
Another report from VG 24/7 reveals that GameInformer International got the latest information that GameStop now has over 1.5 million users interested on the PS4. These registered users signed up for the first-to-know list. This supports the statement Andrew House, Sony group's CEO, made about the PS4 having more than one million pre-orders already.
The number appears to rise by the day and exponentially.
Microsoft's Xbox One, on the other hand, is not as popular or well received as the PlayStation4. According to one report, the gaming console only managed to attract 700,000 registered users for the first-to-know list. It is important to note that these numbers do not translate instantly to sales but they are worth considering. They already give a good idea on the perception of the market towards the product.
The idea is simple: if many people are talking about it, then it should have a good sales turnaround. The pre-orders and signups provide companies a good estimate on the demand or interest over the product. Maintaining these high can give good results.
The number of pre-orders also has considerable impact over the company's stocks. When pre-orders are high then the company generally generates favorable opinion from stockholders and similar players. However, Sony does not want to just rely on the pre-order numbers. The company wants to be sure as possible.
"The problem with pre-orders, which is a good problem to have, is that they're very, very high. Higher than we've ever seen in 20 years in this business," said Sony U.K. Managing Director Fergal Gara.
"As an ex-retailer myself I understand this at least as well as anyone else: We need to help retailers manage the expectations of their customers and not let them down."
"We are going to be looking at a sell-out situation and chasing demand, it's a problem, it's kind of a good problem to have, but it is a problem and we're trying to manage that as responsibly as we possibly can."