‘Call of Duty: Black Ops 3’ story trailer shows a dark future, like its latest viral gimmick of a fictional terrorist attack on Twitter

Some of the technology and the dark setting in “Call of Duty” Black Ops 3” are given a glimpse in the latest trailer released by Activision. It shows how soldiers are being hardwired in the brain with a direct neural interface, but also hints that there is a more sinister secret beneath.

The trailer also hints at dark pasts of the characters, and talks about how far a person will go towards perfection in the art of war and machines. Interestingly, those who take a closer look at the game will see a familiar face.

Activision has revealed to Game Informer that “Call of Duty: Blacks Ops 3” will have its own recognisable villain. From last year’s “Call of Duty: Advanced Warfare,” another celebrity is donning the villainous role, this time in the form of Christopher Meloni, best known for his role in “Law & Order: SVU.”

The same future in the video seen below as depicted in the latest viral marketing tactic that Activision has recently executed via Twitter. Some fans were treated to a fake terrorist attack allegedly happening in Singapore. Activision had reskinned the official Twitter page of “Call of Duty” to become Current Events Aggregate, where it had delivered a real-time update of the attack. This has been reverted to its former setup after the stunt.

The opinion on the game’s latest social media stunt remains divided. Considering the degree of realism that the reporting brought, it is no surprise that some members of the Twitter community feel that it was not a good tactic, be it for marketing or not.

BBC reported that some users felt that the stunt was distasteful and did not practice proper conduct in terms of what line should be crossed when it comes to a publicity stunt like that. Some Twitter users compared the stunt to other tragedies that ring of terrorism, which make the stunt even more of a bad joke than what it should have been—an interesting mini-hype for the event.

However, on the other side, there are also those who did not see the act as anything but a move towards marketing the game. There are fans of the franchise who felt that the game was just basing its content in real-life scenarios, hence the marketing stunt. Another one pointed out that even though the change in façade of the official COD Twitter account should not have led anyone to think that a terrorism coverage in that account should have been taken as factual.

“Because you would be looking at a cyber video game account and thinking breaking news events on it were real,” said another Twitter user based in Singapore, as quoted by BBC.