Facebook Ramps Up Monitoring By Analyzing Users' Video-Watching Habits

Facebook has announced last Monday that it will keep track of the video-watching habits of its subsribers with an update. The popular social networking site continues to monitor the move of every subscriber.

Before the update, the suggested videos for individuals were chosen based on what video were shared and liked by the account. According to the feature developers, Facebook will now take subtle cues to determine which other videos will interest the individual. These cues include turning up the volume and watching the video in full screen.

According to a blog post by Meihong Wang, Engineering Manager, and Yue Zhuo, Software Engineer of Facebook; the update is to improve the website for people who like to watch videos but are not inclined to like or share them.

The posts states that the goal of News Feeds is to show stories that matter to the individual. The people at Facebook then asked people to rate their experience and give suggestions on how to improve the contenct they can see on Facebook. According to them, one of the significant findings is that people don't want to like, comment or share posts, regardless of whether or not it was meaningful to them.

Facebook says that they have started sharing videos based on the preferences of the viewer and will continue to do so next week.

Just earlier this month, Facebook began analyzing the time users spend on a particular page to see what other content would be relevant to the invidual.